The craft of wine industry public relations doesn't strike me as being altogether different than real estate, publishing, high tech, or any other industry PR effort. There is a different body of information that a Wine PR pro must master...
Source: http://feedproxy.google.com/~r/FermentationTheDailyWineBlog/~3/W-UlqBQOTas/the-secrets-to-great-wine-pr.html
Gewürztraminer Muscat Viognier Roussanne Marsanne
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